Branded games blur the line between marketing and entertainment, resulting in higher retention, customer loyalty and sales. Depending on the game concept, formats and mechanics used, branded games can be delivered through a variety of platforms including mobile, web, social media or embedded into websites.
The first step in designing your branded game is to decide on the overall goal of the campaign. Whether your aim is increasing brand awareness and encouraging loyalty, launching a new product or generating leads (lead generation), the game design should reflect this goal and be aligned with your business objectives.
Creating engaging branded games that are aligned with your business goals and objectives will help you to build an emotional connection with your customers. This will not only increase your customer’s affinity with your brand, but also encourage their sharing of the game with their friends and colleagues.
Promotional toys and games are the perfect way to promote your brand while promoting teamwork, collaboration and innovation. Whether it’s a jigsaw puzzle featuring your company colors or a giant tic-tac-toe board for your garden party, these unique promotional items will leave a lasting impression on your customers and create added value for your brand.
Custom branded VR games are a great way to tell your brand’s story in an immersive, interactive and entertaining way. Our virtual reality development team is experienced in creating bespoke branded games for the most popular VR systems, including the Oculus Rift, HTC Vive and Gear VR. Games for outdoor events